#HERSTORY is dedicated to celebrating game-changers across the sport industry who are committed to driving positive change. We aimto amplify the stories and perspectives of women working in sport around the world.

To nominate an inspirational woman in sport or learn more about the story of #HerStory, checkout the buttons below.

#HERSTORY

FIND A HERSTORY

Africa Changing the Narrative in Sport Africa Changing the Narrative in Sport

SAMANTHA MIYANDA

“Inequality inspired me to get into sport leadership, so that many other young girls would not experience what I did.” - Samantha Miyanda

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North America Changing the Narrative in Sport North America Changing the Narrative in Sport

LAUREN WOLMAN, PhD

“Sally Dennis (former Chair) and Kathleen McGinn (Current Chair) of Rugby Canada have played a pivotal role in my rugby journey. Both are very strong women who have inspired and mentored me to be an effective Board member and leader within the organisation.” - Dr Lauren Wolman

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Europe Changing the Narrative in Sport Europe Changing the Narrative in Sport

LISA O’KEEFE

“There isn’t a single person who played a pivotal role in my career, but rather five or six key people who recognised my potential—probably before I did—and gave me opportunities and support, both on and off the rugby pitch. I have tried to do the same for others coming up behind me.” - Lisa O'Keefe MBE

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Africa Changing the Narrative in Sport Africa Changing the Narrative in Sport

PERIS MUKOKO-WANYAGA

“Coming from a background where women in rugby were largely underrepresented, I’ve made it my mission to break down barriers and create pathways for more women to thrive—not just as players, but as referees, coaches, and leaders.” - Peris Mukoko-Wanyaga

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North America Changing the Narrative in Sport North America Changing the Narrative in Sport

SASHA SUTHERLAND

"My journey has been shaped by diverse individuals across ages, backgrounds, classes, and races. Diversity is a privilege for those making a positive impact in the world." - Sasha Sutherland

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Oceania Changing the Narrative in Sport Oceania Changing the Narrative in Sport

SUSAN ALBERTI AC

"My sports journey began in the 1950s when, as a young woman, I would go with my brother to watch the Footscray Football Club play every second Saturday afternoon at a suburban football ground in Melbourne’s west. From those afternoons, I fell in love with the Club and the game of Australian Rules Football, leading me to volunteer my time in various roles." - Susan Alberti AC

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Oceania Changing the Narrative in Sport Oceania Changing the Narrative in Sport

JULES HAY

“Currently, I am coaching U14 boys in an Australian Rules Football league. I believe having a woman coach normalises women in these roles and helps teenage boys develop respect for women. They respect me for my knowledge of the game, not just because I am a woman.” - Jules Hay

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Asia Changing the Narrative in Sport Asia Changing the Narrative in Sport

VANESSA ÅSELL TSURUGA

“Talk to many people at all levels and learn from their experiences. Everyone and everything around you is your teacher.” - Vanessa Åsell Tsuruga

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Europe Changing the Narrative in Sport Europe Changing the Narrative in Sport

GAME MOTHIBI

“My journey has been challenging, hard, yet incredibly fun and amazing. From being a shy table tennis player and a passionate teacher who left her job with no fall back plan, to pursuing her love for sports, to thriving as a woman in a male-dominated sports administration, I've never stopped pushing forward.” - Game Mothibi

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Europe Changing the Narrative in Sport Europe Changing the Narrative in Sport

LILAMANI de SOYSA

“My parents and sports teachers in school (in Sri Lanka) encouraged my passion and need for sport and physical activity, as well as all the men and women who have supported me in myriad ways.” - Lilamani de Soysa

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Europe Changing the Narrative in Sport Europe Changing the Narrative in Sport

MARISA REICH

“Dreams begin with visualising it. The more we display, the more we will inspire.” - Marisa Reich

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THE STORY OF #HERSTORY

#Herstory is a digital campaign that was created in the lead-up to our Changing the Narrative in Sport Summit in May 2024 in Lausanne. This event focused on “Harnessing the Power of Storytelling for Women’s Sports”. We explored how athletes are portrayed in the media, strategies to enhance their exposure, the role of digital transformation, and ways to overcome bias.
As part of this event, we decided to share the stories of women working in sport. Our goal is to challenge stereotypes, increase representation, and celebrate the achievements of women in sport worldwide. So to do this, we issued a call for nominations on our channels, inviting people to nominate inspirational women in sport in Switzerland. Within 36 hours, we received over 80 nominations, so we knew we were on to something! People want to hear from women in sport. From March to May, we received 152 nominations and shared the stories of 26 women.
To further amplify these women's stories, we organised an exhibition at our Changing the Narrative event, and the feedback was so great that we got another idea... We decided to take #HerStory global! Following the event, and with the help of the England football legend, Jill Scott, we opened up #HerStory to international nominations. So far we have received nominations for 300+ women across 35+ countries. We are committed to reaching out to each of these women working in sport to see if they would like to share their story and perspectives. 
We love hearing from these women and learning about their journeys. If you know any inspirational women working in sport, please nominate them using the button below. Thank you for being a Game-Changer!